Client: The blue cup
|Project: Logo design|
Το The Blue Cup είναι ένας νέος χώρος στην Θεσσαλονίκη,
|The Blue Cup in a new place in Thessaloniki, a very unique
cafe and cocktail bar, housed in an old warehouse in Ladadika.
The Blue Cup offers the experience of fresh cut coffee, as
it features coffee roasters.
For the logo we used a "typewriter" font as a reminder of
old coffee packagings. This font was also used to demonstrate
the continuity of the building, as these warehouses during
their first usage contained huge catalogs of clients, merchandise
etc either handwritten or typewritten.
This specific blue was chosen to give a navy sence to the logo
since the warehouse is situated near the city's port and served
the commercial boats approaching the city.